Sales and Marketing Officer at Kenya Red Cross

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Job Description

Reporting To: Operations and Quality Control Coordinator


  • Providing technical as well as various application-related support to the sales and marketing teams and customers
  • Preparing detailed information documents and marketing materials related to products and services
  • Maintaining pricing information on all products
  • Conceptualize strategies to market products, generate sales conversions and deliver a superior customer experience
  • Keeping track of targeted as well as actual sales to determine the extent of marketing support required
  • Sourcing and storing information about competition products for market research
  • Participating in product development and go-to-market processes
  • Identifying new sales and marketing channels and technologies as well as finding the best solutions to promote the business
  • Measuring marketing campaigns’ performance, budgetary allocations and undertaking campaign enhancement activities for better ROI on marketing expenditure.
  • Developing marketing strategies, implementing marketing plans, developing sales strategies, maintaining customer relations, tracking sales data and creating sales reports.
  • Coordinating with media representatives and sponsors.
  • Creating awareness of the products and services offered by the company.


  • Bachelor’s degree in Marketing, Advertising, Sales or a related field.
  • Proven work experience as a Sales and Marketing Executive or a similar position in the Sales Department.
  • Demonstrate excellent knowledge of various marketing tactics.
  • Understanding and knowledge of Customer Relationship Management Software.
  • A result-driven and organized individual.
  • Proficiency in Microsoft Office Tools.
  • Outstanding project management skills
  • Demonstrate excellent leadership skills.
  • Ability to work on tight deadline
  • Ability to work independently as well as in a team environment.
  • Good negotiation and sales skills.
  • Knowledge of modern marketing techniques.
  • High-level of networking skills.
  • Understanding of commercial trends and marketing strategies.
  • Good project management skills.
  • Excellent interpersonal skills.
  • Excellent negotiation abilities as well as good communication skills.
  • Possess outstanding sales skills and the ability to work in a team environment as and when needed.